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Who We Are

At TAG Collective, we power brands that change the world. Our DNA and passion are our clients’ brands. We love BIG ideas and the passion that drives them, being the catalyst of their realities. We dream BIG, create BIG, and deliver purposeful campaigns to brands whether you’re a team of one, or one million.

For more than 5 years, TAG Collective has been the essential building block in successful brand campaigns.

Why StoryScaling™?

There are brands we love, brands we cherish and brands we are fiercely loyal to. We developed StoryScaling™ to empower brands to forge and grow everlasting bonds with their customers. We focus on your story and main objectives in a way that the world can relate, TAGged with purpose. We focus on the why. Why your customers should choose you, why we will say what we say, and why your message will transcend platforms and audiences, resulting in monumental impact.

We have gravitated towards favorites our entire lives; our favorite color, friend, movie, restaurant, or social network. Brands are no different. There are brands we love, brands we cherish and brands we are fiercely loyal to. We developed StoryScaling™ to empower brands to once again build these bonds with their customers. Our approach differentiates and defines how and why customers gravitate to brands and businesses.  We focus on your story, your brand and your objectives in a way that an impressionable and curious world can relate, TAGged with purpose.  We focus on the why. Why your customers should choose you, why we will say what we say, and why your message will transcend platforms and audiences.

Practice Areas

TAG Consumer
TAG LatinX
TAG Entertainment
TAG Influencers and Lifestyle
TAG Hospitality
TAG Non-Profit
TAG Intel
TAG Tech

How We Make StoryScaling™ Happen

Digital Presence Management

From social media management to SEO, web, content creation and more, we ensure your online presence is ready to move your brand forward.

Digital Marketing

Stories Scaled Right. Digital Marketing by TAG Collective ensures you always maximize your budget and reach, leading to conversions. From Facebook to Instagram, LinkedIn to TikTok, Google Adwords, Taboola, Lead Generation and 10,000 others you haven't thought of yet, we're ready to reach your customers wherever they are.

Modern Media and Image Relations

From Public Relations, Crisis Communication, Media Relations, Internal Communications, Strategic Communications, Investor Relations and Global Communications, TAG Collective has the tools to drive your approach forward.

Branding

Branding is the secret sauce success is made of. Let TAG Collective help make your brand the stuff of competitor's envy.

Media Planning and Buying

Radio, TV, Streaming, and so much more - the more places your can reinforce your message with your customer, the more effective your campaigns will be. Let TAG Collective leverage our extensive network and relationships to maximize your media spend.

Virtual CMO

Let's be honest - whether you're a start-up or an established company, sometimes spending mid-six-figures just on a CMO to advance your brand isn't the best use of your resources - resources that could be better put into ads that grow your business. Allow TAG Collective to step in as your Virtual CMO and really scale your business to new heights!

Artist and Influencer Management

We know the key points to help tell your stories to brands - we created StoryScaling™ after all. Take your career to the next level with TAG Collective.

Celebrity and Influencer Engagement

Getting the right voice or face can be paramount to any successful campaign. Let our experts help your experts make the most of your brand's journey.

Virtual and Experiential Activations

An activation is all about helping to convey a piece of your brand fabric and widen its sphere of influence. We know how to make brand events and activations a resounding success - whether in person or virtually.

Our Leadership Team

Marilyn Lopez

Co-Creator and Managing Partner

Daniel Chartock

Daniel Chartock

Co-Creator and Managing Partner

Mildred Feliciano

Mildred Feliciano

Vice President, Latin America

Fred Aguirre

Fred Aguirre

Creative Director

Ray Mendez

Ray Mendez

Creative Content Director

Marina Silvestri

Marina Silvestri

Account Director

Sydney Shuler

Sydney Shuler

Senior Account Executive

Breanna Gomez

Breanna Gomez

Senior Account Executive

Ava Rothstein

Ava Rothstein

Senior Account Executive

Tianna Bradford

Tianna Bradford

Senior Account Executive

Michael Sanchez

Michael Sanchez

Senior Account Executive

Sarah Douglas

Sarah Douglas

Senior Account Executive